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A refined, purpose-built e-commerce website for a bold swimwear boutique brand. Designed to launch their feminine swimwear line and demonstrate how intentional design can elevate brand storytelling and drive conversions from day one.
Squarespace Online Shop
Website Design
Squarespace E-commerce Implementation
Responsive Single-Product Shop
Brand Launch Platform
User-Centered Design
Built with scalability in mind, the site launches around one hero product while laying a framework that supports easy future expansion. The layout balances brand identity with intuitive UX, prioritising clarity, elegance, and a seamless path to purchase.
The brand's swimwear is designed for confident, versatile wear, pieces that move between the beach, the boat, and beyond without missing a beat. Bold enough to turn heads, comfortable enough to never think twice. A collection built for women who own the room and the shoreline.
